Expert Recruiting
To Support Your Market Research
Since 1980, countless clients have relied on our recruiting expertise because they know we pride ourselves on our ability to get things done. We’re passionate about marketing research and our clients’ success — so we always complete recruiting projects on time, to exact specifications.
The size, strength and experience of our team is unmatched in the industry. Our project managers and recruiters are highly educated professionals personally trained by the Nelson family. While we specialize in consumer-based research, we also recruit for B2B projects.
Wherever you are in the U.S., we can recruit for you; our nationwide database covers large metro markets, mid-size markets, and rural areas. We’ve successfully recruited in the country’s largest cities — like Los Angeles — and some of the smallest — like North Pole, Alaska. And, we have experience recruiting for a multitude of methodologies, including:
- Focus Groups
- IDIs
- Ethnographies
- Mock Juries
- Shadow Juries
- Music Tests
- Taste Tests
- Dial Tests
- User Experience
- Website Usability
Plus, in addition to recruiting, we offer incentive handling and distribution, screener development, site selection and management, A/V rental and setup, and some quantitative offerings.
Jury Research
Finding the right mock jury can be critical to the success of your case, we work hard to recruit people who reflect the actual jury — with respect to age, gender, ethnicity, political leanings, background, and more. We dig deep to find the right recruits, since we know you need well-vetted individuals as research participants — people without any possible ties or special interest in any aspect of the case.
When necessary, we add an extra screening layer — and we ensure participants’ responses remain the same by routinely rescreening them. We leave nothing to chance.
As experts in jury recruitment, a specialty of ours, we have the quota management down to a science, and our show rates are stellar. We have significant experience recruiting and project managing online mock juries — skillfully handling the tech aspects of the screening process and interfacing with your tech vendors for seamless project management/execution.
Voter Focus Groups/Political Research
We have extensive expertise in political research, and can work with you to make sure your campaign or organization can test its message with the voters and demographics you want to reach. Swing voters and low propensity voters are a few of the targets we can reach.
Our senior recruiting team understands the quality and commitment needed for a successful study. Our expertise will help ensure your study delivers the best insights from the most qualified participants.
Online Research
We’ve been recruiting for online studies for many years, so the shift from primarily in-person to primarily online was seamless for us. We handle the administrative work typically done by facilities onsite — such as getting NDAs signed and collecting IDs — and we’ll ensure all participants are “tech-checked” during the screening process to ensure they have a stable internet connection, are confident using their camera and microphone, and are comfortable logging into the platform.
Contact us to let us know how we can support
your next market research project.
What Our Clients Have to Say About Us
The interviews ended up going very well! The client was pleased with the feedback and commented multiple times on how good the recruit was . Thank you for all of your help with this project. Working with Nelson for the first time was a very pleasant experience and I certainly look forward to doing it again!- Thank you so much for your work on this one. I know it was tough — but the projects couldn’t have gone better. We very much appreciate everything you do.
- Thanks all for the recruits. They all ended up being very strong panelists, and always seemed to fit our specifications perfectly. It was the first online groups for many of us, so there was a lot of learning about the process, but the good recruits and your responsiveness made it all a lot easier.
