Recruit Participants for Your Research
Get the right participants with our expert recruiting.
Why Trust Nelson Recruiting?
Recruiting Since 1980
Since 1980, clients have trusted our unmatched recruiting expertise. Passionate about marketing research and client success, we deliver on time and to exact specifications, for both online and in-person research. Our highly trained team specializes in consumer research and also excels in jury research, as well as other various methodologies.
Where We Recruit
Anywhere in the U.S.
Wherever you are in the U.S. or Canada, we can recruit for you; our nationwide database covers large metro markets, mid-size markets, and rural areas. We’ve successfully recruited in the country’s largest cities — like Los Angeles — and some of the smallest — like North Pole, Alaska.
Where We Recruit
Anywhere in the U.S.
Wherever you are in the U.S. or Canada, we can recruit for you; our nationwide database covers large metro markets, mid-size markets, and rural areas. We’ve successfully recruited in the country’s largest cities — like Los Angeles — and some of the smallest — like North Pole, Alaska.
Studies We Recruit For
Mock Juries
Shadow Juries
Voter Studies
Qual Boards
Consumer Focus Groups
IDIs
Shop Alongs/In-Homes
Community Attitude Surveys
Usability Testing
Taste Tests
- Tech checks
- On-site hosting
- Community attitude surveys
- Digital incentive payments
- And more
Thank you so much for your work on this one. I know it was tough — but the projects couldn’t have gone better. We very much appreciate everything you do.
Consumer Insights Firm
Our Proven Process
Built on Decades of Experience
At Nelson Recruiting, we’ve been specializing in qualitative research recruitment since the 1980s—and our process reflects that depth of experience. Every project is unique, which is why we take a customized, hands-on approach tailored to your needs. From project kick-off to the day of research, we’re with you every step of the way.
Our proven five-step process ensures we deliver reliable, high-quality participants—on time and on spec—with clear communication and personal support throughout. When you partner with Nelson, you’re not just getting recruits—you’re getting peace of mind.
1. Project Kickoff
We begin by understanding your goals, target audience, and timeline. Whether it’s a mock trial, focus group, or community attitude survey, we collaborate closely with you to define the ideal participant profile.
2. Pre-Screen Campaign & Targeted Outreach
Once we receive your screener, our team will launch a custom pre-screen recruiting campaign. We use phone, digital, and community-based outreach to connect with qualified participants who meet your criteria.
3. Pre-Qualifying & Vetting
Our experienced recruiters carefully screen each participant. We verify key criteria, double-check availability, and ensure they meet your project’s specifications—no shortcuts, ever.
4. Confirmation & Communication
We use our strict 3-step confirmation process to ensure the highest possible show rates. Participants receive clear instructions and timely reminders, and we keep you in the loop with regular updates and a detailed roster—so you’re never left guessing.
5. 24/7 Support & Post-Study Wrap-Up
After the project wraps, we disperse incentives quickly.
Our Expertise
Jury Research
Finding the right mock jury is crucial, and we work tirelessly to recruit participants who reflect the actual jury in age, gender, background, and more. We thoroughly vet recruits, add extra screening when needed, and rescreen to ensure consistency.
Public Policy
We have extensive expertise in political research, and can work with you to make sure your campaign or organization can test its message with the voters and demographics you want to reach. Swing voters and low propensity voters are a few of the targets we can reach.
Online Research
We’ve been recruiting for online studies for many years, so the shift from primarily in-person to primarily online was seamless for us. We handle the administrative work typically done by facilities onsite.
I know the recruitment was challenging, but the end result today was terrific…
Thanks again for all your hard work and please thank your team as well. Great recruiting!
Consumer Insights Company
Research Resources
Nelson Recruiting runs on the concept that knowledge is power. Whether participating in a focus group or hosting your own research, find your answers in our library of resources.
What Are The Best Formed Focus Groups?
Client Resources
Discover what makes a well-formed focus group, from participant selection to moderation style. Learn how structure, diversity, and strategy create stronger insights.
Define Focus Group in Government
Client Resources
Learn how government agencies use focus groups to gather public input, shape policy, and improve services. Explore their role, format, and real-world applications.
What is Another Phrase for a Focus Group or Core Team?
Client Resources
Looking for alternatives to the term focus group or core team? Explore similar phrases used in market research, business, and policy discussions and when to...