Your Voice Matters —
& It Pays to Share It

Join a focus group, share your opinion, and be paid for your time.

Be Heard. Be Valued. Get Paid.

What is a Focus Group?

A focus group is a paid opportunity to share your honest opinions with companies looking to improve their products, services, or ideas. Whether you’re giving feedback on a new ad, app, or experience, your voice helps shape what comes next. Brands don’t want guesses—they want real input from real people, and they’re willing to pay for it. It’s simple: show up, speak up, and get rewarded for your time.

Trusted by 1.5M+ Participants

Are Focus Groups a Scam?

Nope—not when you work with a reputable company. Legitimate focus groups are a real way to earn money by sharing your honest opinions. Brands need real feedback to improve their products and services, and they’re willing to pay for it. At Nelson Recruiting, we’ve been connecting people with paid research opportunities since 1980, and we take pride in making sure every study is safe, respectful, and worth your time.

What to Expect in a Focus Group

When you sign up, here's what you can expect:

  •   Casual group conversation
  •   No right or wrong answers
  •   Moderator leads the discussion
  •   Sessions last 90 to 120 minutes
  •   Receive payment for your time

How We Work

Our Recruitment Process

We make joining a focus group simple and stress-free. From the moment you sign up, our team carefully reviews your information to match you with studies that fit your background and interests.

If selected, you’ll be contacted directly with next steps—no guesswork, no confusion. We’re here to make sure the process is smooth, respectful, and rewarding from start to finish.

1. Join our database

Start by filling out a quick form with your basic info. It’s free, fast, and adds you to our database of potential participants.

2. Get notified about opportunities

Once you’re in, we’ll reach out by email, text, or phone when a paid research study matches your profile. No spam—just real opportunities to share your opinion and get paid.

3. Complete a quick survey

If you’re interested in a study, you’ll answer a few screening questions to see if it’s the right fit. If you qualify, we’ll confirm the details and schedule.

4. Participate & get paid

Join the study (online or in-person), share your honest feedback, and receive payment as a thank you for your time.

5. Stay connected

Follow us on Facebook and TikTok for the latest studies and behind-the-scenes updates. The more you engage, the more chances you’ll have to participate!

“Nelson Recruiting is amazing! I completed a mock trial and got paid instantly. Amazing group!”

Types of Focus Groups

Jury Research

You may be asked to participate in a mock jury, where you’ll review a legal case and share your opinions to help lawyers prepare for a real trial.

Consumer Groups

As part of a consumer focus group, you’ll be asked to share your opinions on products, services, or ads to help companies make better decisions.

Online Surveys

In online research or surveys, you’ll answer questions about your habits, opinions, or preferences to help organizations understand what people think and do.

“Nelson Recruiting is amazing! I completed a mock trial and got paid instantly. Amazing group!”

Focus Group Resources

Nelson Recruiting runs on the concept that knowledge is power. Whether participating in a focus group or hosting your own research, find your answers in our library of resources.

The Different Types of Focus Groups

Participant Resources

Focus groups come in many shapes and sizes. While the format may feel familiar—small group, guided discussion, open sharing—the actual purpose and content of each...

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What to Expect in a Focus Group

Participant Resources

If you’ve been invited to join a focus group, congratulations—your opinion is about to make a real impact. Focus groups are a powerful tool used...

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What is a Focus Group?

Participant Resources

If you’ve been invited to participate in a focus group, you might be wondering: What exactly is it—and why does my opinion matter so much?

Read More

Share Your Feedback & Get Paid

Ready to join a focus group and begin earning? Simply join our database for opportunities.